About Lidl

Lidl - an international group of companies We are a successful chain of grocery stores, expanding strongly throughout Europe and beyond its borders. Simplicity is the cornerstone of our success. Simplicity is the benchmark for all our operations and work processes. We buy and sell with the aim of offering our customers everyday top quality products at the lowest possible price.

Lidl Service Level

Debit cards You can use debit cards in all our stores, so you can pay for bigger purchases without having to have the money in cash. Friendly, quick service Lidl is 100% friendly! We care about our customers - your happiness is important to us. We want to make your store visits as pleasant and agreeable as possible, so both store cleanliness and short queues are priorities for us. Should you have any questions, our store staff are always happy to assist. Refund Policy Our policy is that any food item purchased from a Lidl store will be automatically exchanged or refunded where a customer is not completely satisfied with the product. Similarly, this policy applies for any Non-Food item purchased that is faulty or damaged. Any Non-Food item purchased that is found to be “unsuitable” will be refunded in full within 28 days of purchase on condition that it is returned in its original packaging with the receipt. Freshness & quality To ensure you always get the freshest, highest-quality food, we strictly monitor our products all along the chain, from the point of production right up to the point of sale - guaranteed! Opening hours For opening hours at your local store, go to the 'Stores' page within the Service section and enter your postcode to find the opening hours of your nearest Lidl store. Alternatively, please call our Location line on 0870 444 1234

Philosophy

Company Principles Customer satisfaction drives our action Outstanding value for money determines our market Efficient decision making and simple procedures ensure our success We expand faster than our competitors It is our duty to be fair to everyone in our organisation We respect and support each other Agreements are made and kept in an atmosphere of trust As a branch organisation we work with a system Praise, recognition and constructive criticism shall determine our working atmosphere We surround ourselves with 'strong' staff - with deputation organised in all areas

Simplicity Our business is simplicity itself: we buy and sell with the sole aim of offering our customers the highest quality everyday products at the lowest prices. We offer an extensive range of over 1,200 different products in our spacious stores. Alongside well-known brands, you can pick up our excellent quality own-brand products, as well as a wide selection of dairy products, frozen foods, sausages, fresh meat and poultry, fruit and veg delivered fresh every day, and a variety of breads. All our products are thoroughly tested, and only suppliers who meet our high quality standards are allowed to supply Lidl. Short delivery routes and rapid turnover also help to ensure freshness. Our range is enhanced by enticing weekly special offers on household items, clothing, electrical goods, games and leisure products, and much, much more! Quality is big and prices are small at Lidl. The reason for our runaway success? Our strategy of always offering, 'The highest quality at the lowest prices'. Our buyers cleverly use cost saving measures, such as volume buying and low cost raw materials as well as just-in-time calculations, to make savings which we then pass straight on to our customers. We avoid unnecessary expense on presentation and store fit-out. Our stores are easy to use and are a clean, friendly place to shop. Our clearly laid out aisles and sections make finding what you are looking for quick and easy. Our customers are our top priority. Customer services and satisfaction are the cornerstones of our success, which is why we offer you services such as payment by debit card, on top of quality, freshness and price competitiveness. We also offer a wide range of weekly special-offer items, focused on your priorities. And, of course, Lidl is 100% friendly! Come and see for yourself - we're looking forward to your next visit!

History

Lidl's history goes back to the 1930s, when Lidl & Schwarz Grocery Wholesale was founded in Germany. Since then Lidl has diversified into hypermarkets under the trading name "Kaufland" and discount food stores known as "Lidl". Today, the Schwarz Group is one of the largest grocery retailers in Europe.

The first Lidl stores were opened in 1973 and by the 1980s Lidl was a household name throughout Germany. During the 1990s Lidl started to open stores outside Germany and today Lidl stores can be found in nearly every country in Europe. Lidl is now well established as a major European food retailer. Our extensive network of stores is unmatched in the discount sector.